In this American Shipper article, author Lori Ann LaRocco, with ImportGenius' help, reviews the strategies of three big-brand companies in chartering massive vessels to speed up delivery times this season. Ikea, Walmart and Costco are spending extreme amounts of money on these charters, but their methods of transport will likely result in higher returns once specific items hit their shelves. As they say, you have to spend money to make money. Too bad most small businesses can't afford outrageous charter prices in this case.
Read more about the story here: https://www.freightwaves.com/news/viewpoint-the-chartering-of-goods-and-the-return-on-investment